Privacy Policy

contents

• Introduction and overview
• scope of application
• legal bases
• Contact details of the person responsible
• storage duration
• Rights under the General Data Protection Regulation
• security of data processing
• communication
• Order processing contract (AVV)
• cookies
• Web Hosting Introduction
• Web Analytics Introduction
• Cookie Consent Management Platform Introduction
• Payment Provider Introduction
• External online platforms Introduction
• Audio & Video Introduction

Introduction and overview

We have written this data protection declaration (version 25.04.2022-122008855) in order to explain to you in accordance with the provisions of the General Data Protection Regulation (EU) 2016/679 and applicable national laws which personal data (data for short) we as the person responsible – and that of processors commissioned by us (e.g. providers) – process, will process in the future and what legal options you have. The terms used are to be understood as gender-neutral.
In short: We inform you comprehensively about data that we process about you.

Privacy statements usually sound very technical and use legal jargon. This data protection declaration, on the other hand, is intended to describe the most important things as simply and transparently as possible. As far as transparency is conducive, technical terms are explained in a reader-friendly way , links to further information are provided and graphics are used. We are thus informing you in clear and simple language that we only process personal data in the course of our business activities if there is a corresponding legal basis. This is certainly not possible if you make the most concise, unclear and legal-technical statements possible, as they are often standard on the Internet when it comes to data protection. I hope that you find the following explanations interesting and informative and that you may find some information that you did not already know.
If you still have questions, we would like to ask you to contact the responsible person named below or in the imprint, to follow the links provided and to look at further information on third-party websites. Our contact details can of course also be found in the imprint.

scope of application

This data protection declaration applies to all personal data processed by us in the company and to all personal data that companies commissioned by us (processors) process. By personal data we mean information within the meaning of Art. 4 No. 1 GDPR such as a person’s name, e-mail address and postal address. The processing of personal data ensures that we can offer and bill our services and products, whether online or offline. The scope of this privacy policy includes:

• all online presences (websites, online shops) that we operate
• Social media appearances and email communication
• mobile apps for smartphones and other devices

short: The data protection declaration applies to all areas in which personal data is processed in a structured manner in the company via the channels mentioned. If we enter into legal relationships with you outside of these channels, we will inform you separately if necessary.

legal bases

In the following data protection declaration, we provide you with transparent information on the legal principles and regulations, i.e. the legal basis of the General Data Protection Regulation, which enable us to process personal data.
As far as EU law is concerned, we refer to REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of April 27, 2016. You can of course read this EU General Data Protection Regulation online on EUR-Lex, the gateway to the EU -Legal, see https://eur-lex.europa.eu/legal-content/DE/TXT/?uri=celex%3A32016R0679 .

We only process your data if at least one of the following conditions applies:

1. Consent (Article 6 Paragraph 1 lit. a GDPR): You have given us your consent to process data for a specific purpose. An example would be storing the data you entered on a contact form.
2. Contract (Article 6 Paragraph 1 lit. b GDPR): In order to fulfill a contract or pre-contractual obligations with you, we process your data. For example, if we conclude a sales contract with you, we need personal information in advance.
3. Legal obligation (Article 6 paragraph 1 lit. c GDPR): If we are subject to a legal obligation, we process your data. For example, we are required by law to keep invoices for accounting purposes. These usually contain personal data.
4. Legitimate interests (Article 6 Paragraph 1 lit. f GDPR): In the case of legitimate interests that do not restrict your fundamental rights, we reserve the right to process personal data. For example, we need to process certain data in order to be able to operate our website securely and economically. This processing is therefore a legitimate interest.

Other conditions such as the perception of recordings in the public interest and the exercise of public authority as well as the protection of vital interests do not usually apply to us. If such a legal basis should be relevant, it will be shown in the appropriate place.

In addition to the EU regulation, national laws also apply:

• In Austria , this is the federal law for the protection of natural persons with regard to the processing of personal data ( Data Protection Act ), DSG for short .
• In Germany , the Federal Data Protection Act , BDSG for short, applies .

If other regional or national laws apply, we will inform you about them in the following sections.

Contact details of the person responsible

If you have any questions about data protection or the processing of personal data, you will find the contact details of the responsible person or office below:
Ira GanasFreundgasse 4-6, Top 121040 ViennaAustriaAuthorized representative: Ira GanasE-mail: ganas.ira@gmail.com
Telephone: 069911609005

storage duration

The fact that we only store personal data for as long as is absolutely necessary for the provision of our services and products is a general criterion for us. This means that we delete personal data as soon as the reason for the data processing no longer exists. In some cases, we are legally obliged to store certain data even after the original purpose has ceased to exist, for example for accounting purposes.

If you wish your data to be deleted or revoke your consent to data processing, the data will be deleted as quickly as possible and provided there is no obligation to store it.

We will inform you below about the specific duration of the respective data processing, provided that we have further information on this.

Rights under the General Data Protection Regulation

In accordance with Articles 13 and 14 GDPR, we inform you about the following rights to which you are entitled so that data is processed fairly and transparently:

• According to Article 15 GDPR, you have a right to information as to whether we are processing your data. If this is the case, you have the right to receive a copy of the data and to be informed of the following information:
  • for what purpose we carry out the processing;
  • the categories, i.e. the types of data that are processed;
  • who receives this data and if the data is transferred to third countries, how security can be guaranteed;
  • how long the data is stored;
  • the existence of the right to rectification, erasure or restriction of processing and the right to object to processing;
  • that you can complain to a supervisory authority (links to these authorities can be found below);
  • the origin of the data if we did not collect it from you;
  • whether profiling is carried out, i.e. whether data is automatically evaluated in order to create a personal profile for you.
• According to Article 16 GDPR, you have the right to have the data corrected, which means that we have to correct data if you find any errors.
• According to Article 17 GDPR, you have the right to erasure (“right to be forgotten”), which specifically means that you can request the erasure of your data.
• According to Article 18 GDPR, you have the right to restriction of processing, which means that we may only store the data but not use it further.
• According to Article 19 GDPR, you have the right to data portability, which means that we can provide you with your data in a common format upon request.
• According to Article 21 GDPR, you have a right of objection, which, after enforcement, will result in a change in processing.
  • If the processing of your data is based on Article 6 Paragraph 1 Letter e (public interest, exercise of official authority) or Article 6 Paragraph 1 Letter f (legitimate interest), you can object to the processing. We will then check as quickly as possible whether we can legally comply with this objection.
  • If data is used to operate direct advertising, you can object to this type of data processing at any time. We may no longer use your data for direct marketing after this.
  • If data is used to operate profiling, you can object to this type of data processing at any time. We may no longer use your data for profiling after this.
• According to Article 22 GDPR, you may have the right not to be subject to a decision based solely on automated processing (e.g. profiling).
• According to Article 77 GDPR, you have the right to lodge a complaint. This means that you can complain to the data protection authority at any time if you believe that the processing of personal data violates the GDPR.

short: you have rights – do not hesitate to contact the responsible person listed above!

If you believe that the processing of your data violates data protection law or your data protection rights have been violated in any other way, you can complain to the supervisory authority. This is the data protection authority for Austria, whose website can be found at https://www.dsb.gv.at/ . In Germany there is a data protection officer for each federal state. For more information, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI) . The following local data protection authority is responsible for our company:

Austria Data Protection Authority

Director: Mag. Andrea Jelinek
Address: Barichgasse 40-42, 1030 Vienna
Telephone number: +43 1 52 152-0
E-mail address: dsb@dsb.gv.at
Website: https://www.dsb.gv.at/

security of data processing

In order to protect personal data, we have implemented both technical and organizational measures. Where possible, we encrypt or pseudonymise personal data. In this way, we make it as difficult as possible for third parties to infer personal information from our data.

Art. 25 GDPR speaks here of “data protection through technology design and through data protection-friendly default settings” and means that one always thinks of security and corresponding security both with software (e.g. forms) and hardware (e.g. access to the server room). measures. If necessary, we will go into specific measures below.

TLS encryption with https

TLS, encryption and https all sound very technical and they are. We use HTTPS (the Hypertext Transfer Protocol Secure stands for “secure hypertext transfer protocol”) to transmit data securely on the Internet.
This means that the complete transmission of all data from your browser to our web server is secured – nobody can “eavesdrop”.

We have thus introduced an additional security layer and comply with data protection through technology design (Article 25 (1) GDPR ). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data.
You can recognize the use of this protection for data transmission by the small lock symbol in the top left of the browser, to the left of the Internet address (e.g. examplepage.de) and the use of the https scheme (instead of http) as part of our Internet address.
If you want to know more about encryption, we recommend a Google search for “Hypertext Transfer Protocol Secure wiki” to get good links to further information.

communication

Communication Summary 👥 Affected: Anyone who communicates with us by phone, email or online form 📓 Processed data: e.g. B. Telephone number, name, e-mail address, entered form data. You can find more details on the type of contact used in each case 🤝 Purpose: Processing of communication with customers, business partners, etc. 📅 Storage period: Duration of the business case and the statutory provisions ⚖️ Legal basis: Article 6 (1) (a) GDPR (consent), Art Article 6 (1) (b) GDPR (contract), Article 6 (1) (f) GDPR (legitimate interests)

If you contact us and communicate by telephone, e-mail or online form, personal data may be processed.

The data will be processed for the handling and processing of your question and the related business transaction. The data is stored for as long as the law requires.

Affected people

All those who seek contact with us via the communication channels provided by us are affected by the processes mentioned.

phone

If you call us, the call data will be stored pseudonymously on the respective end device and with the telecommunications provider used. In addition, data such as name and telephone number can then be sent by e-mail and saved to answer enquiries. The data will be deleted as soon as the business case has ended and legal requirements permit.

e-mail

If you communicate with us by e-mail, data may be stored on the respective end device (computer, laptop, smartphone,…) and data is stored on the e-mail server. The data will be deleted as soon as the business case has ended and legal requirements permit.

online forms

If you communicate with us using an online form, data will be stored on our web server and, if necessary, forwarded to an e-mail address from us. The data will be deleted as soon as the business case has ended and legal requirements permit.

legal bases

The processing of the data is based on the following legal bases:

• Article 6 paragraph 1 lit.
• Article 6(1)(b) GDPR (contract): There is a need to fulfill a contract with you or a processor, e.g. B. the telephone provider or we need the data for pre-contractual activities, such. B. the preparation of an offer, process;
• Article 6 paragraph 1 lit. f GDPR (legitimate interests): We want to conduct customer inquiries and business communication in a professional framework. These are certain technical facilities such. E-mail programs, exchange servers and mobile phone operators are necessary in order to be able to communicate efficiently.

Order processing contract (AVV)

In this section we would like to explain what a data processing agreement is and why it is needed. Because the word “order processing contract” is quite a tongue twister, we will often only use the acronym AVV here in the text. Like most companies, we do not work alone, but also use the services of other companies or individuals ourselves. By involving various companies or service providers, it may be that we pass on personal data for processing. These partners then act as processors with whom we conclude a contract, the so-called data processing contract (AVV). The most important thing for you to know is that the processing of your personal data takes place exclusively according to our instructions and must be regulated by the AVV.

Who are processors?

As a company and website owner, we are responsible for all data that we process from you. In addition to those responsible, there may also be so-called processors. This includes any company or person who processes personal data on our behalf. More precisely and according to the GDPR definition: any natural or legal person, authority, institution or other body that processes personal data on our behalf is considered a processor. Processors can therefore be service providers such as hosting or cloud providers, payment or newsletter providers or large companies such as Google or Microsoft.

To make the terminology easier to understand, here is an overview of the three roles in the GDPR:

Affected party (you as a customer or interested party) → person responsible (we as a company and client) → processor (service providers such as web hosts or cloud providers)

Content of an order processing contract

As already mentioned above, we have concluded an AVV with our partners who act as processors. First and foremost, it states that the processor processes the data to be processed exclusively in accordance with the GDPR. The contract must be concluded in writing, although in this context the electronic conclusion of the contract is also considered “in writing”. The processing of personal data only takes place on the basis of the contract. The contract must contain the following:

• Binding to us as responsible
• Obligations and rights of the controller
• Categories of data subjects
• Type of personal data
• Type and purpose of data processing
• Subject and duration of data processing
• Place of execution of the data processing

Furthermore, the contract contains all the obligations of the processor. The most important obligations are:

• Measures to ensure data security
• take possible technical and organizational measures to protect the rights of the data subject
• to keep a data processing register
• to cooperate with the data protection supervisory authority upon request
• carry out a risk analysis in relation to the personal data received
• Sub-processors may only be commissioned with the written consent of the person responsible

You can see what such an AVV looks like at https://www.wko.at/service/wirtschaftsrecht-gewerberecht/eu-dsgvo-mustervertrag-auftragsverarbeitung.html . A sample contract is presented here.

cookies

Cookies Summary 👥 Affected: Website visitors 🤝 Purpose: depends on the specific cookie. More details can be found below or from the manufacturer of the software that sets the cookie. 📓 Processed data: Depending on the cookie used. More details can be found below or from the manufacturer of the software that sets the cookie. 📅 Duration of storage: depending on the respective cookie, can vary from hours to years ⚖️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What are cookies?

Our website uses HTTP cookies to store user-specific data.
In the following we explain what cookies are and why they are used so that you can better understand the following data protection declaration.

Whenever you surf the Internet, you use a browser. Well-known browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.

One thing cannot be denied: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are other cookies for other areas of application. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically stored in the cookie folder, which is basically the “brain” of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

Cookies store certain user data from you, such as language or personal page settings. When you visit our site again, your browser transmits the “user-related” information back to our site. Thanks to cookies, our website knows who you are and offers you the settings you are used to. In some browsers each cookie has its own file, in others such as Firefox all cookies are stored in a single file.

The graphic below shows a possible interaction between a web browser such as B. Chrome and the web server. The web browser requests a website and receives a cookie from the server, which the browser uses again as soon as another page is requested.

There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, since each cookie stores different data. The expiry time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other “pests”. Cookies also cannot access information on your PC.

For example, cookie data can look like this:

Name: _ga
Value: GA1.2.1326744211.152122008855-9 Purpose
: Differentiation of website visitors Expiry
date: after 2 years

A browser should be able to support these minimum sizes:

• At least 4096 bytes per cookie
• At least 50 cookies per domain
• At least 3000 cookies in total

What types of cookies are there?

The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the data protection declaration. At this point we would like to briefly discuss the different types of HTTP cookies.

There are 4 types of cookies:

Essential cookies
These cookies are necessary to ensure basic functions of the website. For example, these cookies are needed if a user puts a product in the shopping cart, then continues surfing on other pages and only goes to the checkout later. These cookies do not delete the shopping cart, even if the user closes their browser window.

Functional cookies
These cookies collect information about user behavior and whether the user receives any error messages. In addition, these cookies are also used to measure the loading time and behavior of the website in different browsers.

Targeting cookies
These cookies ensure a better user experience. For example, entered locations, font sizes or form data are saved.

Advertising cookies
These cookies are also called targeting cookies. They are used to provide the user with individually tailored advertising. This can be very useful, but also very annoying.

Usually, when you visit a website for the first time, you will be asked which of these types of cookies you would like to allow. And of course this decision is also stored in a cookie.

If you want to know more about cookies and don’t shy away from technical documentation, we recommend https://datatracker.ietf.org/doc/html/rfc6265 , the Internet Engineering Task Force (IETF) Request for Comments called “HTTP State Management Mechanism” .

Purpose of processing via cookies

The purpose ultimately depends on the respective cookie. More details can be found below or from the manufacturer of the software that sets the cookie.

Which data are processed?

Cookies are little helpers for many different tasks. Unfortunately, it is not possible to generalize which data is stored in cookies, but we will inform you about the processed or stored data in the following data protection declaration.

Storage duration of cookies

The storage period depends on the respective cookie and is specified below. Some cookies are deleted after less than an hour, others can remain stored on a computer for several years.

You can also influence the storage period yourself. You can manually delete all cookies at any time via your browser (see also “Right of objection” below). Furthermore, cookies that are based on consent will be deleted at the latest after you withdraw your consent, whereby the legality of storage remains unaffected until then.

Right to object – how can I delete cookies?

You decide for yourself how and whether you want to use cookies. Regardless of which service or website the cookies come from, you always have the option of deleting or deactivating cookies or only partially allowing them. For example, you can block third-party cookies but allow all other cookies.

If you want to find out which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete, enable and manage cookies in Chrome

Safari: Managing Cookies and Website Data with Safari

Firefox: Clear cookies to remove data websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Deleting and managing cookies

If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. You can decide for each individual cookie whether you allow the cookie or not. The procedure differs depending on the browser. It is best to look for the instructions in Google with the search term “Delete cookies Chrome” or “Deactivate cookies Chrome” in the case of a Chrome browser.

legal basis

The so-called “Cookie Guidelines” have been in place since 2009. It states that the storage of cookies requires your consent (Article 6 (1) (a) GDPR). Within the EU countries, however, there are still very different reactions to these directives. In Austria, however, this directive was implemented in Section 96 (3) of the Telecommunications Act (TKG). In Germany, the cookie guidelines have not been implemented as national law. Instead, this guideline was largely implemented in Section 15 (3) of the Telemedia Act (TMG).

For cookies that are absolutely necessary, even if no consent has been given, there are legitimate interests (Article 6 Para. 1 lit. f GDPR), which in most cases are of an economic nature. We want to provide visitors to our website with a pleasant user experience and certain cookies are often strictly necessary for this.

If cookies that are not absolutely necessary are used, this will only happen with your consent. In this respect, the legal basis is Article 6 (1) (a) GDPR.

In the following sections you will be informed in more detail about the use of cookies if the software used uses cookies.

Web Hosting Introduction

Web hosting summary 👥 Affected: Website visitors 🤝 Purpose: professional hosting of the website and securing operations 📓 Processed data: IP address, time of website visit, browser used and other data. More details can be found below or from the web hosting provider used. 📅 Duration of storage: depends on the respective provider, but usually 2 weeks ⚖️ Legal basis: Art. 6 Para. 1 lit.f GDPR (legitimate interests)

What is web hosting?

When you visit websites today, certain information – including personal data – is automatically created and stored, including on this website. This data should be processed as sparingly as possible and only with justification. By the way, by website we mean the entirety of all web pages on a domain, ie everything from the start page (home page) to the very last sub-page (like this one). By domain we mean, for example, example.de or example.com.

When you want to view a website on a computer, tablet, or smartphone, you use a program called a web browser to do so. You probably know a few web browsers by name: Google Chrome, Microsoft Edge, Mozilla Firefox, and Apple Safari. We call it browser or web browser for short.

To view the website, the browser needs to connect to another computer where the website’s code is stored: the web server. The operation of a web server is a complicated and time-consuming task, which is why this is usually taken on by professional providers, the providers. These offer web hosting and thus ensure reliable and error-free storage of website data. A whole lot of jargon, but please stay tuned, it gets even better!

Personal data may be processed when the browser on your computer (desktop, laptop, tablet or smartphone) connects and during data transfer to and from the web server. On the one hand, your computer stores data, on the other hand, the web server also has to store data for a period of time in order to ensure proper operation.

A picture says more than a thousand words, so the following graphic shows the interaction between the browser, the Internet and the hosting provider.

Why do we process personal data?

The purposes of data processing are:

1. Professional website hosting and operation security
2. to maintain operational and IT security
3. Anonymous evaluation of access behavior to improve our offer and, if necessary, for criminal prosecution or the pursuit of claims

Which data are processed?

Even while you are visiting our website, our web server, which is the computer on which this website is stored, usually automatically saves data such as

• the complete internet address (URL) of the accessed website
• Browser and browser version (e.g. Chrome 87)
• the operating system used (e.g. Windows 10)
• the address (URL) of the previously visited page (referrer URL) (e.g. https://www.beispielquellsite.de/vondabinichkommen.html/ )
• the hostname and IP address of the device being accessed from (e.g. COMPUTERNAME and 194.23.43.121)
• Date and Time
• in files, the so-called web server log files

How long is data stored?

As a rule, the above data is stored for two weeks and then automatically deleted. We do not pass on this data, but we cannot rule out that this data will be viewed by authorities in the event of illegal behavior.

In short: your visit is logged by our provider (company that runs our website on special computers (servers)), but we do not pass on your data without your consent!

legal basis

The legality of the processing of personal data in the context of web hosting results from Art. 6 Para. 1 lit. f GDPR (protection of legitimate interests), because the use of professional hosting with a provider is necessary to make the company safe and user-friendly on the Internet present and to be able to pursue attacks and claims from this if necessary.

There is usually a contract between us and the hosting provider for order processing in accordance with Art. 28 f. GDPR, which ensures compliance with data protection and guarantees data security.

World4You Privacy Policy

We use World4You for our website, including a web hosting provider. Service provider is the Austrian company World4You Internet Services GmbH, Hafenstrasse 35, 4020 Linz, Austria. You can find out more about the data processed by using World4You in the data protection declaration at https://www.world4you.com/de/unternehmen/datenschutzerklaerung.html .

 

Web Analytics Introduction

Web Analytics Privacy Policy Summary 👥 Affected: Website visitors 🤝 Purpose: Evaluation of visitor information to optimize the website. 📓 Data processed: Access statistics, which includes data such as access locations, device data, access duration and time, navigation behavior, click behavior and IP addresses. More details can be found in the web analytics tool used in each case. 📅 Duration of storage: depends on the web analytics tool used ⚖️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is web analytics?

We use software on our website to evaluate the behavior of website visitors, referred to as web analytics or web analysis. In doing so, data is collected, which the respective analytical tool provider (also called tracking tool) stores, manages and processes. With the help of the data, analyzes of user behavior on our website are made and made available to us as the website operator. In addition, most tools offer various test options. For example, we can test which offers or content are best received by our visitors. For this we show you two different offers for a limited period of time. After the test (so-called A/B test), we know which product or content our website visitors find more interesting. For such test procedures, as well as for other analytics procedures, user profiles can also be created and the data stored in cookies.

Why do we run web analytics?

With our website we have a clear goal in mind: we want to deliver the best web offer on the market for our industry. In order to achieve this goal, on the one hand we want to offer the best and most interesting offer and on the other hand we want to make sure that you feel completely comfortable on our website. With the help of web analysis tools, we can take a closer look at the behavior of our website visitors and then improve our website for you and us accordingly. For example, we can see how old our visitors are on average, where they come from, when our website is visited the most or which content or products are particularly popular. All this information helps us to optimize the website and thus adapt it to your needs, interests and wishes in the best possible way.

Which data are processed?

Which data is stored exactly depends of course on the analysis tools used. As a rule, however, what is stored is, for example, what content you view on our website, which buttons or links you click on, when you call up a page, which browser you use, which device (PC, tablet, smartphone, etc.) you use Visit the website or what computer system you are using. If you agree that location data may also be collected, these can also be processed by the web analysis tool provider.

Your IP address will also be saved. According to the General Data Protection Regulation (GDPR), IP addresses are personal data. However, your IP address is usually stored in pseudonymised form (i.e. in an unrecognizable and shortened form). For the purposes of testing, web analysis and web optimization, no direct data such as your name, age, address or e-mail address is stored. All of this data, if collected, is stored pseudonymised. This way you cannot be identified as a person.

The following example schematically shows how Google Analytics works as an example for client-based web tracking with Java Script code.

How long the respective data is stored always depends on the provider. Some cookies only store data for a few minutes or until you leave the website, other cookies can store data for several years.

Duration of data processing

We will inform you below about the duration of data processing if we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If it is required by law, such as in the case of accounting, this storage period can also be exceeded.

Right to object

You also have the right and the option to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser.

legal basis

The use of web analytics requires your consent, which we have obtained with our cookie popup. According to Art. 6 Para. 1 lit. a GDPR (consent) , this consent represents the legal basis for the processing of personal data, as it may occur when it is collected by web analytics tools.

In addition to consent, we have a legitimate interest in analyzing the behavior of website visitors and thus improving our offer technically and economically. With the help of web analytics, we can identify errors on the website, identify attacks and improve profitability. The legal basis for this is Article 6 (1) (f) GDPR (legitimate interests) . However, we only use the tools if you have given your consent.

As web analytics tools use cookies, we also recommend that you read our general privacy policy on cookies. To find out exactly what data is stored and processed by you, you should read the data protection declarations of the respective tools.

Information on special web analytics tools, if available, can be found in the following sections.

Matomo privacy policy

We use Matomo, an analysis software for websites, on our website. Service provider is the New Zealand company InnoCraft Ltd, 7 Waterloo Quay PO625, 6140 Wellington, New Zealand. You can find out more about the data processed by using Matomo in the privacy policy at https://matomo.org/privacy-policy/ . Questions about data protection can be emailed to privacy@matomo.org .

We use Matomo without the use of cookies.

Opt-out complete; your visits to this website will not be recorded by the Web Analytics tool. Note that if you clear your cookies, delete the opt-out cookie, or if you change computers or Web browsers, you will need to perform the opt-out procedure again.

You may choose to prevent this website from aggregating and analyzing the actions you take here. Doing so will protect your privacy, but will also prevent the owner from learning from your actions and creating a better experience for you and other users.

You are not opted out. Uncheck this box to opt-out. You are currently opted out. Check this box to opt-in.

The tracking opt-out feature requires cookies to be enabled.

Cookie Consent Management Platform Introduction

Cookie Consent Management Platform Summary 👥 Affected: Website visitor 🤝 Purpose: Obtaining and managing consent to certain cookies and thus the use of certain tools 📓 Processed data: Data for managing the cookie settings such as IP address, time of consent, type of consent, individual consents. You can find more details on this for the tool used in each case. 📅 Duration of storage: Depends on the tool used, you have to be prepared for periods of several years ⚖️ Legal basis: Art. 6 (1) lit. a GDPR (consent), Art. 6 (1) lit.f GDPR (legitimate interests)

What is a Cookie Consent Management Platform?

We use Consent Management Platform (CMP) software on our website, which makes it easier for us and you to handle the scripts and cookies used correctly and securely. The software automatically creates a cookie pop-up, scans and controls all scripts and cookies, offers you cookie consent required by data protection law and helps us and you to keep track of all cookies. Most cookie consent management tools identify and categorize all existing cookies. As a website visitor, you then decide for yourself whether and which scripts and cookies you want to allow or not. The following graphic shows the relationship between browser, web server and CMP.

Why do we use a cookie management tool?

Our goal is to offer you the best possible transparency in the area of data protection. We are also legally obliged to do so. We want to inform you as well as possible about all tools and all cookies that can store and process data from you. It is also your right to decide which cookies you accept and which you do not. In order to grant you this right, we first need to know exactly which cookies landed on our website in the first place. Thanks to a cookie management tool, which regularly scans the website for all existing cookies, we know about all cookies and can provide you with GDPR-compliant information about them. You can then accept or reject cookies via the consent system.

Which data are processed?

As part of our cookie management tool, you can manage each individual cookie yourself and have complete control over the storage and processing of your data. The declaration of your consent will be saved so that we do not have to ask you each time you visit our website and we can also prove your consent if required by law. This is stored either in an opt-in cookie or on a server. Depending on the provider of the cookie management tool, the storage period of your cookie consent varies. This data (e.g. pseudonymous user ID, time of consent, detailed information on the cookie categories or tools, browser, device information) is usually stored for up to two years.

Duration of data processing

We will inform you below about the duration of data processing if we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. Data stored in cookies are stored for different lengths of time. Some cookies are already deleted after leaving the website, others can be stored in your browser for several years. The exact duration of the data processing depends on the tool used, in most cases you should be prepared for a storage period of several years. In the respective data protection declarations of the individual providers you will usually receive precise information about the duration of the data processing.

Right to object

You also have the right and the opportunity to revoke your consent to the use of cookies at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser.

Information on special cookie management tools, if available, can be found in the following sections.

legal basis

If you agree to cookies, your personal data will be processed and stored via these cookies. If we are allowed to use cookies with your consent (Article 6 Para. 1 lit. a GDPR), this consent is also the legal basis for the use of cookies or the processing of your data. In order to be able to manage the consent to cookies and to enable you to give your consent, a cookie consent management platform software is used. The use of this software enables us to operate the website in an efficient, legally compliant manner, which represents a legitimate interest (Article 6 (1) (f) GDPR).

Payment Provider Introduction

Payment provider data protection declaration summary 👥 Data subjects : Website visitors 🤝 Purpose: Enabling and optimizing the payment process on our website 📓 Processed data: Data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.), IP address and contract details More Details can be found in the respective payment provider tool used. 📅 Duration of storage: depends on the payment provider used ⚖️ Legal basis: Article 6 (1) (b) GDPR (performance of a contract)

What is a payment provider?

We use online payment systems on our website, which enable us and you to make a secure and smooth payment process. Among other things, personal data can be sent to the respective payment provider, stored and processed there. Payment providers are online payment systems that enable you to place an order via online banking. The payment processing is carried out by the payment provider you have chosen. We will then receive information about the payment made. Any user who has an active online banking account with PIN and TAN can use this method. There are hardly any banks that do not offer or accept such payment methods.

Why do we use payment providers on our website?

Of course, we want to offer the best possible service with our website and our integrated online shop, so that you feel comfortable on our site and use our offers. We know that your time is precious and that payment processing in particular has to work quickly and smoothly. For these reasons, we offer you various payment providers. You can choose your preferred payment provider and pay in the usual way.

Which data are processed?

Which data is processed exactly depends on the respective payment provider. Basically, however, data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.) are stored. This is necessary data in order to be able to carry out a transaction at all. In addition, any contract data and user data, such as when you visit our website, what content you are interested in or which subpages you click on, can also be stored. Most payment providers also store your IP address and information about the computer you are using.

The data is usually stored and processed on the servers of the payment providers. As the website operator, we do not receive this data. We are only informed whether the payment worked or not. For identity and credit checks, payment providers may forward data to the appropriate authority. The business and data protection principles of the respective provider always apply to all payment transactions. Therefore, please always take a look at the general terms and conditions and the data protection declaration of the payment provider. You also have the right, for example, to have data deleted or corrected at any time. Please contact the respective service provider regarding your rights (right of withdrawal, right to information and right to be affected).

Duration of data processing

We will inform you below about the duration of data processing if we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If it is required by law, for example in the case of accounting, this storage period can also be exceeded. We keep accounting documents (invoices, contractual documents, account statements, etc.) belonging to a contract for 10 years (§ 147 AO) and other relevant business documents for 6 years (§ 247 HGB) after they have been incurred.

Right to object

You always have the right to information, correction and deletion of your personal data. If you have any questions, you can also contact the person responsible for the payment provider used at any time. You can find contact details either in our specific privacy policy or on the website of the relevant payment provider.

You can delete, disable or manage cookies that payment providers use for their functions in your browser. Depending on which browser you use, this works in different ways. Please note, however, that the payment process may then no longer work.

legal basis

We therefore offer to process contractual or legal relationships (Art. 6 Para. 1 lit. b DSGVO)  In addition to the conventional bank/credit institutions, we also offer other payment service providers. The data protection declarations of the individual payment providers (such as Amazon Payments, Apple Pay or Discover) provide you with a detailed overview of data processing and data storage. In addition, you can always contact the person responsible if you have any questions about data protection-related topics.

Information on the special payment providers – if available – can be found in the following sections.

Klarna Checkout Privacy Policy

Klarna Checkout Privacy Policy Summary 👥 Affected: Website visitors 🤝 Purpose: Optimizing the payment process on our website 📓 Processed data: Data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.), IP address and contract details More details You can find out more about this below in this data protection declaration. 📅 Storage period: Data is stored as long as Klarna needs it for the processing purpose. ⚖️ Legal basis: Article 6 (1) (c) GDPR (legal obligation), Article 6 (1) (f) GDPR (legitimate interests)

What is Klarna Checkout?

We use the Klarna Checkout online payment system from the Swedish company Klarna Bank AB on our website. Klarna Bank has its main office at Sveavägen 46, 111 34 Stockholm, Sweden. If you decide to use this service, personal data, among other things, will be sent to Klarna, stored and processed. In this data protection declaration we would like to give you an overview of data processing by Klarna.

Klarna Checkout is a payment system for orders in an online shop. The user selects the payment method and Klarna Checkout takes over the entire payment process. Once a user has made a payment via the checkout system and entered the relevant data, future online purchases can be made even faster and easier. The Klarna system then recognizes the existing customer after entering the e-mail address and postal code.

Why do we use Klarna Checkout for our website?

Our goal with our website and our integrated online shop is to offer you the best possible service. In addition to the overall experience on the website and our offers, this also includes smooth, fast and secure payment processing for your orders. To ensure this, we use the Klarna Checkout payment system.

What data is stored by Klarna Checkout?

As soon as you opt for the Klarna payment service and pay using the Klarna Checkout payment method, you also transmit personal data to the company. Technical data such as browser type, operating system, our Internet address, date and time, language settings, time zone settings and IP address are collected from you on the Klarna checkout page and transmitted to the Klarna servers and stored there. This data is also saved if you have not yet completed an order.

If you order a product or service through our shop, you must enter your personal data in the fields provided. This data is processed by Klarna for payment processing. The following personal data (as well as general product information) can be stored and processed by Klarna for credit and identity checks:

• Contact information: name, date of birth, national ID number, title, billing and shipping address, email address, phone number, nationality or salary.
• Payment information such as credit card details or your bank account number
• Product information such as tracking number, type of item and price of the product

In addition, there is also data that can be collected optionally, if you consciously decide to do so. These are, for example, political, religious or ideological beliefs or various health data.

In addition to the data mentioned above, Klarna can also collect data about the goods or services that you buy or order, either itself or through third parties (such as through us or through public databases). This can be, for example, the tracking number or the type of item ordered, but also information about your creditworthiness, your income or the granting of credit. Klarna may also share your personal information with service providers such as software providers, data storage providers or us as a retailer.

When data is automatically entered into a form, cookies are always involved. If you do not want to use this function, you can deactivate these cookies at any time. Further down in the text you will find instructions on how to delete, deactivate or manage cookies in your browser. Our tests have shown that Klarna does not set any cookies directly. If you choose the payment method “Klarna Sofort” and click on “Order”, you will be redirected to the Sofort website. After the successful payment you will come to our thank you page. There the following cookie is set by sofort.com:

Name : SOFUEB
Value: e8cipp378mdscn9e17kajlfhv7122008855-4 Purpose
: This cookie stores your session ID.
Expiry date: after the browser session has ended

How long and where is the data stored?

Klarna endeavors to store your data only within the EU or the European Economic Area (EEA). However, data may also be transferred outside the EU/EEA. When that happens, Klarna ensures that data protection is in line with the GDPR and the third country is subject to an adequacy decision by the European Union. The data is always stored as long as Klarna needs it for the processing purpose.

How can I delete my data or prevent data storage?

You can revoke your consent to Klarna processing personal data at any time. You always have the right to information, correction and deletion of your personal data. All you have to do is contact the company or the company’s data protection team by sending an email to datenschutz@klarna.de . You can also contact Klarna directly via the Klarna website “My data protection request” .

You can delete, deactivate or manage cookies that Klarna may use for its functions in your browser. Depending on which browser you use, this works in different ways. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

legal basis

We therefore offer to process contractual or legal relationships (Art. 6 Para. 1 lit. b DSGVO)  In addition to the conventional bank/credit institutions, we also offer the payment service provider Klarna Checkout.

We hope to have given you a good overview of data processing by Klarna. If you want to find out more about how your data is handled, we recommend the Klarna data protection declaration at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_at/privacy .

 

PayPal Privacy Policy

We use the online payment service PayPal on our website. The service provider is the American company PayPal Inc. The company PayPal Europe (S.à rl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg) is responsible for the European area.

PayPal also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

PayPal uses so-called standard contractual clauses (= Art. 46 Para. 2 and 3 GDPR) as the basis for data processing for recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, PayPal undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

For more information on the Standard Contractual Clauses and the data processed using PayPal Marketing Solutions, see the Privacy Policy at https://www.paypal.com/c2/webapps/mpp/ua/privacy-full .

Immediate transfer privacy policy

Sofortüberweisung Privacy Policy Summary 👥 Affected: Website visitors 🤝 Purpose: Optimizing the payment process on our website 📓 Processed data: Data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.), IP address and contract details More details can be found below in the data protection declaration 📅 Storage period: Data is stored within the legal retention period ⚖️ Legal basis: Article 6 (1) (c) GDPR (legal obligation), Article 6 (1) (f) GDPR (legitimate interests)

What is an “instant transfer”?

On our website we offer the payment method “Sofortüberweisung” from Sofort GmbH for cashless payment. Sofort GmbH has belonged to the Swedish company Klarna since 2014, but is based in Germany, Theresienhöhe 12, 80339 Munich.

If you decide to use this payment method, personal data will also be transmitted to Sofort GmbH or Klarna, stored and processed there. With this data protection text we give you an overview of the data processing by Sofort GmbH.

Sofortüberweisung is an online payment system that allows you to place an order via online banking. The payment processing is carried out by Sofort GmbH and we immediately receive information about the payment made. Any user who has an active online banking account with PIN and TAN can use this method. Only a few banks still do not support this payment method.

Why do we use “Sofortüberweisung” on our website?

Our goal with our website and our integrated online shop is to offer you the best possible service. In addition to the overall experience on the website and our offers, this also includes smooth, fast and secure payment processing for your orders. To ensure this, we use “Sofortüberweisung” as the payment system.

What data is stored by “Sofortüberweisung”?

If you carry out an immediate transfer via the Sofort/Klarna service, data such as name, account number, bank code, subject, amount and date are stored on the company’s servers. We also receive this information via the payment confirmation.

As part of the account coverage check, Sofort GmbH checks whether your account balance and overdraft facility cover the payment amount. In some cases, it is also checked whether instant transfers have been successfully carried out in the last 30 days. Furthermore, your user identification (such as user number or contract number) in abbreviated (“hashed”) form and your IP address are collected and stored. In the case of SEPA transfers, the BIC and IBAN are also saved.

According to the company, no other personal data (such as account balances, sales data, credit limits, account lists, mobile phone numbers, authentication certificates, security codes or PIN/TAN) are collected, stored or passed on to third parties.

Sofortüberweisung also uses cookies to make our own service more user-friendly. When you order a product, you will be redirected to the Sofort or Klarna website. After successful payment you will be redirected to our thank you page. The following three cookies are set here:

Name : SOFUEB
Value: e8cipp378mdscn9e17kajlfhv7122008855-5 Purpose
: This cookie stores your session ID.
Expiry date: after the browser session has ended

Name : User[user_cookie_rules]
Value: 1 Purpose
: This cookie stores your consent to the use of cookies.
Expiry date: after 10 years

Name: _ga
Value: GA1.2.69759879.1589470706 Purpose
: By default, analytics.js uses the _ga cookie to store the user ID. Basically, it serves to differentiate between website visitors. This is a cookie from Google Analytics.
Expiry date: after 2 years

Note: The cookies listed here do not claim to be complete. It is always possible that Sofortüberweisung also uses other cookies.

How long and where is the data stored?

All data collected is stored within the legal retention period. This obligation can last between three and ten years.

Klarna/Sofort GmbH tries to store data only within the EU or the European Economic Area (EEA). If data is transferred outside of the EU/EEA, data protection must comply with the GDPR and the country must be in an EU adequacy decision.

How can I delete my data or prevent data storage?

You can revoke your consent to Klarna processing personal data at any time. You always have the right to information, correction and deletion of your personal data. To do this, you can simply contact the company’s data protection team by sending an email to datenschutz@sofort.com.

You can manage, delete or deactivate possible cookies used by Sofortüberweisung in your browser. This works in different ways depending on your preferred browser. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

legal basis

We therefore offer to process contractual or legal relationships (Art. 6 Para. 1 lit. b DSGVO)  In addition to the conventional bank/credit institutions, we also offer the payment service provider Sofortüberweisung. The successful use of the service also requires your consent (Art. 6 Para. 1 lit. a GDPR)  , insofar as the acceptance of cookies is necessary for the use.

If you want to find out more about the data processing by the company Sofort GmbH, we recommend the data protection declaration at https://www.sofort.de/datenschutz.html .

Stripe Privacy Policy

Stripe Privacy Policy Summary 👥 Affected: Website visitors 🤝 Purpose: Optimizing the payment process on our website 📓 Processed data: Data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.), IP address and contract details More details on this can be found further under in this data protection declaration 📅 Duration of storage: Data will be stored until the cooperation with Stripe is terminated ⚖️ Legal basis: Article 6 (1) lit. b GDPR (contract execution), Article 6 (1) lit. a GDPR (consent )

What is stripe?

We use a payment tool from the American technology company and online payment service Stripe on our website. Stripe Payments Europe (Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland) is responsible for customers within the EU. This means that if you choose Stripe as your payment method, your payment will be processed via Stripe Payments. Data required for the payment process is forwarded to Stripe and stored. In this data protection declaration we give you an overview of this data processing and storage by Stripe and explain why we use Stripe on our website.

The technology company Stripe offers payment solutions for online payments. With Stripe it is possible to accept credit and debit card payments in our web shop. Stripe handles the entire payment process. A big advantage of Stripe is that you never have to leave our website or shop during the payment process and the payment is processed very quickly.

Why do we use Stripe for our website?

Of course, we want to offer the best possible service with our website and our integrated online shop, so that you feel comfortable on our site and use our offers. We know that your time is valuable and that payment processing in particular must therefore work quickly and smoothly. In addition to our other payment providers, we have found a partner in Stripe that guarantees secure and fast payment processing.

What data does Stripe store?

If you choose Stripe as your payment method, your personal data will also be transmitted to Stripe and stored there. This is transaction data. This information includes, for example, the payment method (i.e. credit card, debit card or account number), sort code, currency, amount and date of payment. A transaction may also include your name, email address, billing or shipping address, and sometimes your transaction history. This data is required for authentication. In addition to technical data about your device (such as IP address), Stripe may also collect name, address, telephone number and your country for fraud prevention, financial reporting and in order to be able to offer its own services in full.

Stripe does not sell any of your data to independent third parties, such as marketing agencies or other companies unrelated to Stripe. However, the data may be forwarded to internal departments, a limited number of external Stripe partners or to comply with legal regulations. Stripe also uses cookies to collect data. Here is a selection of cookies that Stripe can set during the payment process:

Name: m
Value: edd716e9-d28b-46f7-8a55-e05f1779e84e040456122008855-5 Purpose
: This cookie appears when you select the payment method. It saves and recognizes whether you access our website via a PC, tablet or smartphone.
Expiry date: after 2 years

Name: __stripe_mid
Value: fc30f52c-b006-4722-af61-a7419a5b8819875de9122008855-1 Purpose
: This cookie is required to carry out a credit card transaction. To do this, the cookie stores your session ID.
Expiry date: after one year

Name: __stripe_sid
Value: 6fee719a-c67c-4ed2-b583-6a9a50895b122753fe Purpose
: This cookie also stores your ID and is used by Stripe for the payment process on our website. Expiry
date : after the session expires

How long and where is the data stored?

Personal data is generally stored for the duration of the service provision. This means that the data will be stored until we terminate the cooperation with Stripe. However, in order to fulfill legal and official obligations, Stripe can also store personal data for the duration of the service provision. Since Stripe is a global company, data may also be stored in any country where Stripe offers services. This means that data can also be stored outside of your country, for example in the USA.

How can I delete my data or prevent data storage?

Please note that when using this tool, your data may also be stored and processed outside the EU. Most third countries (including the USA) are not considered secure under current European data protection law. Data may not simply be transferred to unsafe third countries, stored there and processed unless there are suitable guarantees (such as EU standard contractual clauses) between us and the non-European service provider.

You always have the right to information, correction and deletion of your personal data. If you have any questions, you can also contact the Stripe team at any time via https://support.stripe.com/contact/email .

You can delete, disable or manage cookies that Stripe uses for its functions in your browser. Depending on which browser you use, this works in different ways. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

legal basis

addition to the conventional bank/credit institutions, we also offer the payment service provider Stripe for the processing of contractual or legal relationships (Art. 6 Para. 1 lit. b DSGVO) . The successful use of the service also requires your consent (Art. 6 Para. 1 lit. a DSGVO) , insofar as the use of cookies is necessary for the use.

Stripe also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

Stripe uses so-called standard contractual clauses (= Art. 46 Para. 2 and 3 GDPR) as the basis for data processing by recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Stripe undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

You can find more information about the standard contractual clauses and about the data that is processed by using Stripe in the privacy policy at https://stripe.com/at/privacy .

External online platforms Introduction

External online platforms data protection declaration summary 👥 Affected: Visitors to the website or visitors to the external online platforms 🤝 Purpose: Presentation and optimization of our service, contact with visitors, interested parties 📓 Processed data: Data such as telephone numbers, e-mail addresses, contact data, data on user behavior , information about your device and your IP address. More details can be found on the respective platform used. 📅 Duration of storage: depends on the platforms used ⚖️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What are external online platforms?

In order to be able to offer our services or products outside of our website, we also use external platforms. These are mostly online marketplaces such as Amazon or eBay. In addition to our responsibility for data protection, the data protection regulations of the external platforms we use also apply. This is especially the case when our products are purchased via the platform. So if there is a payment transaction. Furthermore, most platforms also use your data to optimize their own marketing measures. For example, the platform can use the data collected to tailor advertisements to the interests of customers and website visitors.

Why do we use external online platforms?

In addition to our website, we also want to offer our offer on other platforms in order to bring our offer closer to more customers. External online marketplaces such as Amazon, Ebay or Digistore24 offer large sales websites that offer our products to people who may not know our website. It can also happen that built-in elements on our site lead to an external online platform. Data that is processed and stored by the online platform used is used by the company to log the payment process on the one hand and to be able to carry out web analyzes on the other.

The aim of these analyzes is to be able to develop more precise and personal marketing and advertising strategies. Depending on your behavior on a platform, the evaluated data can be used to draw appropriate conclusions about your interests and so-called user profiles can be created. This also makes it possible for the platforms to present you with customized advertisements or products. In most cases, cookies are set in your browser for this purpose, which store data on your usage behavior.

Please note that when using the platforms or our built-in elements, your data may also be processed outside the European Union, since online platforms such as Amazon or eBay are American companies. As a result, you may not be able to claim or enforce your rights in relation to your personal data as easily.

Which data are processed?

Exactly which data is stored and processed depends on the respective external platform. But usually it is data such as phone numbers, email addresses, data you enter in a contact form, user data such as which buttons you click, when you visited which pages, information about your device and your IP address . Very often most of this data is stored in cookies. If you have your own profile on an external platform and are also registered there, data can be linked to the profile. The data collected is stored on the servers of the platforms used and processed there. You can find out exactly how an external platform stores, manages and processes data in the respective data protection declaration. If you have any questions about data storage and data processing or want to assert corresponding rights, we recommend that you contact the platform directly.

Duration of data processing

We will inform you below about the duration of data processing if we have further information on this. For example, Amazon stores data until it is no longer needed for its own purposes. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products.

Right to object

You also have the right and the opportunity to revoke your consent to the use of cookies at any time. This works either via our cookie management tool or via opt-out functions on the respective external platform. You can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser.

Since cookies can be used, we also recommend our general data protection declaration on cookies. To find out exactly which of your data is stored and processed, you should read the data protection declarations of the respective external platforms.

legal basis

If you have agreed that your data can be processed and stored by external platforms, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR) . In principle, if you have given your consent, your data will also be stored and processed on the basis of a legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and effective communication with you or other customers and business partners. If we have integrated elements of external platforms on our website, we only use them if you have given your consent.

Information on special external platforms – if available – can be found in the following sections.

Audio & Video Introduction

Audio & Video Privacy Policy Summary 👥 Affected: Website visitors 🤝 Purpose: Optimization of our service 📓 Processed data: Data such as contact details, data on user behavior, information about your device and your IP address can be stored. More details can be found below in the relevant data protection texts. 📅 Duration of storage: Data is generally stored as long as it is necessary for the purpose of the service ⚖️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What are audio and video elements?

We have included audio and video elements on our website so that you can watch videos or listen to music/podcasts directly from our website. Content is provided by service providers. All content is therefore also obtained from the corresponding servers of the providers.

These are integrated functional elements of platforms such as YouTube, Vimeo or Spotify. The use of these portals is usually free of charge, but content can also be published for a fee. With the help of these integrated elements, you can listen to or view the respective content via our website.

If you use audio or video elements on our website, your personal data may also be transmitted to the service providers, processed and stored.

Why do we use audio & video elements on our website?

Of course we want to provide you with the best offer on our website. And we are aware that content is no longer just conveyed in text and static images. Instead of just giving you a link to a video, we offer you audio and video formats right on our website that are entertaining or informative, and ideally both. This expands our service and makes it easier for you to access interesting content. Thus, in addition to our texts and images, we also offer video and/or audio content.

What Data is Stored by Audio & Video Elements?

When you visit a page on our website that has an embedded video, for example, your server connects to the service provider’s server. Your data will also be transferred to the third-party provider and stored there. Some data is collected and stored regardless of whether you have an account with the third party or not. This usually includes your IP address, browser type, operating system and other general information about your device. Furthermore, most providers also collect information about your web activity. This includes session duration, bounce rate, which button you clicked or which website you use to use the service. All this information is usually stored via cookies or pixel tags (also called web beacons). Pseudonymized data is usually stored in cookies in your browser. You can always find out exactly which data is stored and processed in the data protection declaration of the respective provider.

Duration of data processing

You can find out exactly how long the data is stored on the servers of the third-party providers either below in the data protection text of the respective tool or in the data protection declaration of the provider. In principle, personal data is only processed for as long as is absolutely necessary for the provision of our services or products. This usually also applies to third-party providers. In most cases, you can assume that certain data will be stored on third-party servers for several years. Data can be stored for different lengths of time, especially in cookies. Some cookies are already deleted after leaving the website, others can be stored in your browser for several years.

Right to object

You also have the right and the option to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser. The lawfulness of the processing up to the revocation remains unaffected.

Since the integrated audio and video functions on our site usually also use cookies, you should also read our general data protection declaration on cookies. You can find out more about the handling and storage of your data in the data protection declarations of the respective third-party providers.

legal basis

If you have agreed that your data can be processed and stored by integrated audio and video elements, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR) . In principle, your data will also be processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) stored and processed in a fast and good communication with you or other customers and business partners. However, we only use the integrated audio and video elements if you have given your consent.

YouTube Privacy Policy

YouTube Privacy Policy Summary 👥 Affected: Website visitors 🤝 Purpose: Optimization of our service 📓 Processed data: Data such as contact details, data on user behavior, information about your device and your IP address can be stored. More details can be found below in this data protection declaration. 📅 Duration of storage: Data is generally stored as long as it is necessary for the purpose of the service ⚖️ Legal basis: Article 6 (1) (a) GDPR (consent), Article 6 (1) (f) GDPR (legitimate interests)

What is YouTube?

We have embedded YouTube videos on our website. This allows us to present you with interesting videos directly on our site. YouTube is a video portal that has been a subsidiary of Google since 2006. The video portal is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. If you call up a page on our website that has an embedded YouTube video, your browser automatically connects to the YouTube or Google servers. Various data are transmitted (depending on the settings). Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all data processing in Europe.

In the following we would like to explain to you in more detail which data is processed, why we have integrated YouTube videos and how you can manage or delete your data.

On YouTube, users can view videos, rate them, comment on them and upload them themselves free of charge. Over the past few years, YouTube has become one of the most important social media channels worldwide. In order for us to be able to display videos on our website, YouTube provides a code snippet that we have embedded on our site.

Why do we use YouTube videos on our website?

YouTube is the video platform with the most visitors and the best content. We strive to offer you the best possible user experience on our website. And of course interesting videos should not be missing. With the help of our embedded videos, we provide you with additional helpful content in addition to our texts and images. In addition, our website can be found more easily on the Google search engine thanks to the embedded videos. Even if we place advertisements via Google Ads, thanks to the data collected, Google can really only show these advertisements to people who are interested in our offers.

Which data is stored by YouTube?

As soon as you visit one of our pages that has a YouTube video installed, YouTube sets at least one cookie that stores your IP address and our URL. If you are logged into your YouTube account, YouTube can mostly use cookies to associate your interactions on our website with your profile. This includes data such as session duration, bounce rate, approximate location, technical information such as browser type, screen resolution or your Internet provider. Other data can be contact details, any ratings, sharing content via social media or adding it to your favorites on YouTube.

If you are not signed into a Google account or a Youtube account, Google stores data with a unique identifier associated with your device, browser or app. For example, your preferred language setting is retained. But a lot of interaction data cannot be saved because fewer cookies are set.

In the following list we show cookies that were set in a test in the browser. On the one hand, we show cookies that are set without a registered YouTube account. On the other hand, we show cookies that are set with a logged-in account. The list cannot claim to be complete because the user data always depends on the interactions on YouTube.

Name: YSC
Value: b9-CV6ojI5Y122008855-1 Purpose
: This cookie registers a unique ID to store statistics of the video viewed.
Expiry date: after the end of the session

Name: PREF
Value: f1=50000000 Purpose
: This cookie also registers your unique ID. Google receives statistics from PREF on how you use YouTube videos on our website.
Expiry date: after 8 months

Name: GPS
Value: 1
Purpose: This cookie registers your unique ID on mobile devices to track GPS location.
Expiry date: after 30 minutes

Name: VISITOR_INFO1_LIVE
Value: 95Chz8bagyU Purpose
: This cookie tries to estimate the bandwidth of the user on our website (with built-in YouTube video).
Expiry date: after 8 months

Other cookies that are set when you are logged in to your YouTube account:

Name: APISID
Value: zILlvClZSkqGsSwI/AU1aZI6HY7122008855- Purpose
: This cookie is used to create a profile of your interests. The data is used for personalized advertisements.
Expiry date: after 2 years

Name: CONSENT
Value: YES+AT.de+20150628-20-0 Purpose
: The cookie stores the status of a user’s consent to the use of various Google services. CONSENT is also used for security, to check users and protect user data from unauthorized attacks.
Expiry date: after 19 years

Name: HSID
Value: AcRwpgUik9Dveht0I Purpose
: This cookie is used to create a profile of your interests. This data helps to display personalized advertising.
Expiry date: after 2 years

Name: LOGIN_INFO
Value: AFmmF2swRQIhALLl6aL… Purpose
: Information about your login data is stored in this cookie.
Expiry date: after 2 years

Name: SAPISID
Value: 7oaPxoG-pZsJuuF5/AnUdDUIsJ9iJz2vdM Purpose
: This cookie works by uniquely identifying your browser and device. It is used to create a profile of your interests.
Expiry date: after 2 years

Name: SID
Value: oQfNKjAsI122008855- Purpose
: This cookie stores your Google account ID and your last login time in a digitally signed and encrypted form.
Expiry date: after 2 years

Name: SIDCC
Value: AN0-TYuqub2JOcDTyL Purpose
: This cookie stores information on how you use the website and which advertisements you may have seen before visiting our site.
Expiry date: after 3 months

How long and where is the data stored?

The data that YouTube receives from you and processes is stored on the Google servers. Most of these servers are located in America. At https://www.google.com/about/datacenters/inside/locations/?hl=de you can see exactly where the Google data centers are located. Your data is distributed on the servers. This means that the data can be called up more quickly and is better protected against manipulation.

Google stores the collected data for different lengths of time. You can delete some data at any time, others are automatically deleted after a limited period of time and others are stored by Google for a longer period of time. Some data (such as My Activity items, photos or documents, products) stored in your Google Account will remain stored until you delete it. Even if you’re not signed into a Google Account, you can delete some data associated with your device, browser, or app.

How can I delete my data or prevent data storage?

In principle, you can delete data in the Google account manually. With the automatic deletion of location and activity data introduced in 2019, information is stored for either 3 or 18 months and then deleted, depending on your decision.

Regardless of whether you have a Google account or not, you can configure your browser in such a way that Google cookies are deleted or deactivated. Depending on which browser you use, this works in different ways. Under the “Cookies” section you will find the relevant links to the relevant instructions for the most popular browsers.

If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. You can decide for each individual cookie whether you allow it or not.

legal basis

If you have agreed that your data can be processed and stored by integrated YouTube elements, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR) . In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and effective communication with you or other customers and business partners. However, we only use the integrated YouTube elements if you have given your consent. YouTube also sets cookies in your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

YouTube also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

YouTube uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige YouTube to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://germany.representation.ec.europa.eu/index_de .

Since YouTube is a subsidiary of Google, there is a common privacy policy. If you want to find out more about how your data is handled, we recommend the data protection declaration at https://policies.google.com/privacy?hl=de.

All texts are copyrighted.

Source: Created with AdSimple ‘s data protection generator